Bill Alter and Denise Nunez Close Sale of Houghton Corridor Self Storage

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Bill Alter and Denise Nunez closed on the sale of Houghton Corridor Self Storage (dba National Self Storage), which represents the Team’s 134th successful closing of this property type.

Houghton Corridor Front Cropped (2)Houghton Corridor Self Storage is located at 7555 S. Houghton Road in Tucson, Arizona. The property consists of 65,300 net rentable square feet of storage space divided into 578 individual units, 185 of which are climate controlled and an additional 62 air-conditioned. The property was about 70% occupied at closing and sold for $2,670,000.

The seller was a commercial development company in Tucson and the buyer was an individual investor from Scottsdale. The Alter/Nunez Team represented both parties in the transaction.

For more information contact Bill Alter at 602-315-0771 or Bill@RGcre.com. You may also visit www.AZSelfStorageBroker.com.

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Start Optimizing for Local Search Now

b2i logo 660w x 563hLast month, Google released their newest algorithm, Pigeon, which focuses primarily on boosting local search efforts. For businesses in the hotel and restaurant industries, there was a significant drop in positions on search engine result pages. This was due to the rise of information on local directory websites like Yelp!, Yellow Pages, and more taking over local search results.

Fortunately, the storage industry hasn’t seen the same issues that other industries have in local search; however, Google is still rolling out Pigeon, which means drops in results for storage websites could be coming. To combat this update, Search Engine Land has some simple steps you can follow to optimize your business for local search. Here are the biggest takeaways to help you achieve better local rank.

Which Local Directories Show Up for Storage Facilities? Every search query’s results are going to be different depending on the industry. In order to find out if certain directories are more beneficial than others, you’ll need to perform your own online search. If you search for “Chicago Self Storage,” for example, you will still see website results, but fewer than before. However, you should see more results with Chicago self storage listings on local directories. The directories that come up first are the ones you’ll want to be listed on, if you’re not already.

Is It Easy to Find Your Facility’s Contact Information? Your name, address, and phone number (sometimes referred to as NAP) plays a large role in local search. Most of local search visibility is based on how often your business’s name, phone number, and address are found on the web—and consistently, too. This might mean you’ll need to go through each of your current local listings and update them so they’re all the same. While this is time-consuming, you’ll be thankful you did, as the more consistent your listings are, the higher they’ll rank in search engine results when people search for storage.

For storage facility owners, it’s time to take advantage of easy opportunities to be found online (like being listed on directory websites) and begin boosting overall search rank.

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US Storage Centers Awarded Management Contract for Self Storage Facility in Las Vegas, Nevada

gI_79085_US Storage Centers - LOGO

 

US Storage Centers announced it has been awarded the management contract for the Las Vegas Storage facility located at 6380 Annie Oakley Dr., expanding the company’s presence in Nevada. The facility has 505 self storage units and totals 67, 993 rentable square feet. It also offers RV storage, boat storage and auto storage. This is US Storage Centers’ second self storage facility in Nevada.

American Mini Storage Annie Oakely resized“We’re excited about this new management contract because it expands our footprint and scale in the Las Vegas market,” said Jason Lopez, Vice President of Marketing.  “We see a lot of opportunity to increase our revenue and occupancy through the implementation of our digital marketing and revenue management platforms.”

US Storage Centers has been a leading operator in the storage industry for nearly 30 years. It has experienced double-digit growth in its third-party management division since 2009 and is now one of the largest operators in the country.

About US Storage Centers

Founded 1985, US Storage Centers is an owner / operator of self storage facilities in 12 states. The Company is a fully integrated operator that develops, acquires and manages its own portfolio—additionally, the company provides third-party management services. As of September 2014 it has over 5.5 million rentable square feet under management and employs over 200 people. US Storage Centers is a founding partner of the 501(c)3 Kure-It, a non-profit organization that raises money for underfunded cancer research, and Charity Storage, a 501(c)3 that uses vacant storage units to raise money for local charities. To date, Kure-It has raised over $2.5 Million and Charity Storage has raised nearly $200,000.

 

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All Storage Redesigns Website and Rebrands Texas and Oklahoma Facilities

All StorageAll Storage, a self storage company with facilities in Texas and Oklahoma, is making headway on its company-wide rebrand that began at the start of the year. CEO Jay Schuminsky has big plans to develop new All Storage facilities. With community establishment and today’s renters in mind, Schuminsky wanted to utilize the opportunity to rebrand. “We wanted our brand’s image to be as good as our product,” he says.

Before doing anything, Schuminsky defined specific obstacles he wanted to conquer. First, All Storage wanted to better publicize a premium feature that they have coined “ez drive thru access.” Renters drive their vehicles into the storage facility, where they are protected from the elements and can load and unload next to the front door of the unit. This feature combines the convenience of standard drive-up access with the ease, safety, and temperature consistency that climate control provides. Schuminsky emphasized his desire to inform All Storage leads about this desirable product type. Second, Schuminsky wanted to conjure up an image of premium storage for his tenants. Without communicating a higher price tag, All Storage’s rebranding needed to highlight that it provides a better storage product and better storage experience than its competition does.

Once the vision was determined, the rebrand began to transform everything: the physical structure, the company atmosphere, and all print and web marketing. The rebranding has included a re-designed logo, the development of a new tagline, and a new welcome message on the website’s homepage. Additionally, Schuminsky has his eyes on all new marketing materials, including social media accounts, regular blogging, and brochures. The largest part of the rebrand has been the redesign of All Storage’s website, AllStorageOnline.com.

Since the beginning of the rebrand nearly seven months ago, Schuminsky has already seen positive effects. “Our organization is stronger now because we have a unified message and a more cohesive image.” All Storage has received more qualified job applicants than ever before due to the expanded publicity efforts. Schuminsky also noted that the rebrand has had a beneficial influence – even on facilities that aren’t receiving property upgrades. “Everybody needs a 2.0, and now our staff feels as fresh as our facilities,” says Schuminsky.

storageaheadHe argues that the website redesign was likely the largest propelling factor of the rebrand. StorageAhead, the leading web technology company in the self storage industry, has worked with All Storage since 2012. When Schuminsky expressed to his account manager, Beth Austin, that he was interested in a rebrand, she immediately arranged for Web Designer Rachael Heslop to tackle the project.

The bulk of the redesign was a facelift to include more modern design trends, the updated branding, and a clean and fresh feel. Along with these cosmetic changes, the redesign needed to include mobile-friendly capabilities. “We are consistently surprised by how many customers find us from their mobile devices, so it was vital for our website to meet their needs,” says Schuminsky. He had his first design meeting with Heslop in June, and the redesigned site is set to launch in August – less than 60 days later.

While Heslop toiled on the website redesign, Schuminsky worked diligently to implement stronger PR efforts. Together, their achievements provide a seamless experience for All Storage consumers. The customer experience – whether it’s at a facility or on the company website – emphasizes premium services. “Rachael did a great job with the redesign. We were looking for clean, sleek, and something that said ‘2014’.” The new website design is on par with some of the newest and nicest websites online today.

According to Schuminsky, the excitement is only beginning. On the horizon, All Storage is looking for more ways to engage with today’s storage customer. Schuminsky is working on developing new facilities, renovating existing facilities, implementing social media campaigns, and incorporating more valuable services for All Storage customers.

“The dark ages of dingy, first generation storage are over,” says Schuminsky. “We recognize that a rebrand of our company and website was the right move to make at this point in time to get that message out there.” With the proper image and online capabilities in place, All Storage is equipped to continue reaping success.

About All Storage

All Storage is the forward-looking regional leader of the self storage industry. We seek to provide a better end product that starts with best-in-class facilities and more helpful staff. Starting with the best as a top-down approach permeates the All Storage experience and flows to better customer service, solutions, and relationships. We have served the Texas and Oklahoma regions for more than 20 years with concepts as big as the state of Texas, like wider drives, taller ceilings, more cubic square feet, more security cameras, drive thru access facilities, and a bigger and brighter take on self storage. Visit us at AllStorageOnline.com and join the better storage revolution.

About StorageAhead

StorageAhead offers the most comprehensive web technology for the self storage industry. We give your business the competitive edge by providing the tools you need to boost your rentals and maximize your profits. With our personalized marketing websites, lead-generating search engines, and business management software, our professional team is dedicated to your brand. Together, our experience in online marketing and our knowledge of the industry is what makes our technologies – and your storage facility – succeed. Visit StorageAhead.com for more information.

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Metro Storage LLC Acquires Metro Mini & RV Self Storage Portfolio in the Minneapolis Market

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Metro Storage LLC has announced the expansion of its presence in the Minneapolis market with the acquisition of the four store Metro Mini & RV Storage portfolio. The new facilities are located in the Minneapolis suburbs of Bloomington, Eden Prairie, Mound and Orono, and add 208,000 rentable square feet, 1,500 storage units, and 450 RV/Parking spaces units to Metro Storage’s existing Minnesota portfolio.In the first quarter of 2015, Metro is also scheduled to open a newly converted storage facility in the Minneapolis suburb of Blaine. This will bring the total number of Metro Self Storage stores in the Minneapolis market to six.

“We’ve been in the Minneapolis market with our Maple Grove store for a few years now and welcome this opportunity to expand our presence.” said Metro Storage LLC Chairman Matthew Nagel. “The addition of the Metro Mini stores as well as the Blaine facility fit in well with our current business model and future growth plans.”

The facilities are well-positioned on or near major retail corridors in strong demographic areas. The high-quality facilities feature interior loading bays, climate controlled units, exterior drive-up units, state-of-the-art security systems, computer-coded gate access and RV/boat storage spaces. All four locations will feature Penske truck rentals.

The store located at 6200 W. Old Shakopee Road, Bloomington, Minnesota consists of six single-story storage buildings containing 391 self storage units and 182 outdoor RV/Boat parking spaces. Features include convenient exterior drive-up storage units, RV/boat parking, energy efficient 40-watt solar panels, perimeter fencing, automatic gates and doors, and video camera system.

The property at 6851 Flying Cloud Drive, Eden Prairie, Minnesota consists of three one and a partial two story storage buildings containing 397 self storage units and 50 post office boxes. Features include interior climate controlled units, convenient exterior drive-up storage units, post office boxes, wide asphalt driveways, perimeter fencing, automatic gates and doors, and video camera system.

About Metro Storage LLC

Metro Storage LLC is a privately owned, fully integrated, international self-storage operating company specializing in the development, construction, acquisition, and management of self-storage facilities in the USA and Brazil. Metro operates under the trademark Metro Self Storage in the US, being one of the top 10 largest owner/operators of self-storage facilities in the United States with over 80 stores covering 11 states. Metro operates in Brazil under the trade name MetroFit which is one of the fastest growing self-storage companies in Brazil. More information about the firm is available at www.metrostoragecorporate.com

 

 

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Storage Network Advantage Partners With E-SoftSys and Integrates with Self Storage Manager (SSM)

SNAStorage Network Advantage, LLC (SNA) has partnered with E-SoftSys LLC and integrated with Self Storage Manager (SSM), one of the leading management software programs in the self-storage industry. SNA Collections Manager provides automated collections notifications to past due self-storage tenants via phone call and SMS text message.

SNA developed the SNA Collections Manager to reduce bad debt and increase cash flow without adding labor cost. It introduces automation to increase success in debt collection and was carefully designed to assure all legal requirements were being met and followed. This assures the lawful protection for anyone using the service.

“We tested the service for thirteen months at our Westport Properties, Inc (WPI) stores with impressive results,” said Drew Hoeven, Principal at SNA and WPI. “All self-storage operators can instantly launch our technology to contact tenants outside of normal office hours at virtually no additional expense.  SNA’s collection system dramatically reduces bad debt at a fraction of the cost of traditional collection methods. ”

SNA Collections Manager combines hardware and software technology to interface seamlessly with Self Storage Manager software and transmits phone and SMS text messages to past due tenants.

“For pennies per call we are contacting tenants and collecting payments at all hours of the day, even outside of office hours,” said Howard Pryor, Director of Operations with WPI.  “With the help of SNA Collections Manager we reduced our bad debt by an average of $504 per location each month in the last year.  The automated system prevented any additional labor cost.”
“SNA Collections Manager SMS texts and calls tenants during the hours when they are most accessible.  The integration between Self Storage Manager and SNA prevents storage operators from extending office hours to contact tenants,” said Kat Shenoy, President and CEO of E-SoftSys.  “We are pleased to add yet another integration to our product portfolio that will help our clients to improve their cash flow and reduce their operating costs.”

SNA Collections Manager makes automated collection calls and sends text messages as late as 8:45 PM each night and as early as 8:00 AM.   Automated calls reach tenants outside of traditional storage office hours when they are usually available to make a payment.  For the first time, self-storage customers can pay via phone immediately to clear their past due balance.
The seamless integration between Self Storage Manager and SNACM sends balances, tenant names, and phone numbers from the management software to the call system and posts real time stamped notes in Self Storage Manager following each call.
SNACM worked with NCC Business Services and E-SoftSys LLC to provide seamless integration which allows for real time past due tenant data to be loaded into Collections Manager and for SNA Collections Manager to add notes to the tenant’s account detailing the result of the call.  All of this is done with the savings in bad debt typically equaling over 5X the cost of the system.

 

About E-SoftSys LLC

E-SoftSys, a technology leader for the self-storage industry, offers products and services that include; Self Storage Manager Comprehensive management software for single and multi-facility operators; e-CRM Fully integrated Customer Relationship Management module with interfaces to leading phone systems and an optional Call Tracker interface to capture valuable statistics including lead to rental conversion ratios, cost per lead etc.; Other Modules INSOMNIACTM Kiosk, Online Reservations, Rentals & Payments, QlikViewTM Business Intelligence and Analytics, Mobile Website, XPS Integration, G5 Integration, iPadTM/Tablet-based Site Audit and Walk Through module etc.; 24/7 Customer Support with Dedicated Team and Project Manager assigned for large operator implementations.

 

About Storage Network Advantage

Storage Network Advantage launched in September of 2010 to leverage buying power for small and midsized self storage operators around the country.  The network is currently run by owners, for owners.  SNA differs from other buying groups as WPI utilizes every vendor partner for our daily operations.

 

 

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Springfield Self Storage, UK Implements Self Storage Manager (SSM)

E-SOFTSYS LOGOBlue Bell, Pa.-based E-SoftSys, a Total Solutions Provider for the Self Storage industry, has announced that Springfield Self Storage located in Cardiff, South Glamorgan, United Kingdom has successfully implemented Self Storage Manager, the enterprise management software from E-SoftSys.

According to Steve Davies, Owner and CEO of Springfield Self Storage, “We evaluated several products before narrowing down on Self Storage Manager. We saw a promising product that met all our business challenges. We were highly impressed from the very beginning with the professional approach taken by the E-SoftSys team in planning and executing the entire implementation process to ensure a seamless migration from our manual system to their platform. I would be more than happy to recommend Self Storage Manager to other self storage operators.”

According to Kat Shenoy, President & CEO of E-SoftSys, “We are pleased to welcome yet another UK self-storage facility to our rapidly expanding client base across the globe. Due to our ability to provide 24×7 support and rapid product enhancements, we have significantly increased our market share in the UK self-storage industry. Since our entry in to the European market over 10 years ago, we have consistently introduced new versions of SSM and ensured that it complies with country specific requirements for all European countries.”

 

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SpaceWays Expands to France

SpacewaysGermany’s Rocket Internet is aiming to shake up the self-storage market by expanding to Paris to take advantage of the French capital’s notoriously small apartments.

SpaceWays, backed by Rocket Internet, plans to offer the same home pickup and delivery service, booked online, that’s already available in London. The company launched its first site in Britain in July. Co-founder Rob Rebholz says SpaceWays wants to create the equivalent of data cloud-storage services, but for physical objects.

The Berlin-based company is one of dozens of start-ups backed by Germany’s Rocket Internet, which has announced it is planning a public stock offering later this year. The company said it aims to raise 750 million euros ($968 million) with a flotation “intended to take place later in 2014,” giving no specific date.

Spaceways2“Taking our company public is the next step in our journey to build the world’s leading Internet platform outside of the United States and China,” said Rocket founder and chief executive Oliver Samwer.

Rocket said it would provide financial details on its business as it moves toward the stock listing. So far, Rocket has relied heavily on venture capital to fund the rapid expansion of its businesses, many of which are just a year or two old.

Rocket typically provides seed funding, technical and logistical support in return for an equity stake. The start-ups are expected to operate independently after several months.

 

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MARCUS & MILLICHAP PROMOTES MICHAEL MELE TO SENIOR VICE PRESIDENT INVESTMENTS

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Marcus & Millichap Real Estate Investment Services (NYSE: MMI), a leading commercial real estate investment services firm with offices throughout the United Mike MeleStates and Canada, has named Michael Mele a senior vice president investments in the Tampa office, according to Richard Matricaria, vice president and regional manager. Most recently, Mele held the position of first vice president investments.

Mele joined Marcus & Millichap in 1999 as an agent specializing in the self-storage property sector, and rose to senior associate in May 2002, vice president investments in January 2008 and senior vice president investments in 2014. Mele has closed more than 200 self-storage transactions totaling over $800 million, and has achieved senior director status in the company’s National Self-Storage Group.

“Mike has been a top self-storage investment specialist for well over a decade, and a huge contributor to the success of the Tampa office,” said Matricaria. “With his in-depth knowledge of the self-storage investment sector, dedication to providing superb client service and strong leadership abilities, Mike truly deserves this honor.”

 

About Marcus & Millichap (NYSE: MMI)

With over 1,300 investment professionals located throughout the United States and Canada, Marcus & Millichap is a leading specialist in commercial real estate investment sales, financing, research and advisory services. Founded in 1971, the firm closed over 6,600 transactions in 2013 with a value of approximately $24 billion. The company has perfected a powerful system for marketing properties that combines investment specialization, local market expertise, the industry’s most comprehensive research, state-of-the-art technology, and relationships with the largest pool of qualified investors. To learn more, please visit: www.MarcusMillichap.com

 

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Darcy L. Knapp-Fricks Recognized by Strathmore’s Who’s Who Worldwide Publication

KnappDarcy L. Knapp-Fricks of Mansfield, Texas has been included in the Strathmore’s Who’s Who Worldwide Edition for her outstanding contributions and achievements in the fields of real estate, agriculture, investments and self storage. About Darcy L. Knapp-Fricks Ms. Knapp-Fricks has over 20 years experience in a variety of industries including real estate, investments, cattle production and ranching and self storage. She is the President and Co-Owner of Knapp Sisters Rental, Ltd, started with her sister in 1999, which specializes in land rentals, Knapp Sisters Cattle Company which focuses on cattle production and ranching, D&S Investments and The Storage Barns which consists of five self storage building facilities. All of these businesses are based in Mansfield, Texas and were started with holdings of real estate in 7 counties which they inherited from her late Grandfather, James H. Knapp. They are “Now Open 7 Days A Week.” Ms. Knapp-Fricks is responsible for land rentals, agricultural and ranch management. She provides, maintains and manages rental properties and real estate. She is affiliated with the Arlington Historical Association, the Cattle Raisers Association, Mansfield Chamber of Commerce, the Texas Self Storage Association and the Better Business Bureau. Ms. Knapp-Fricks was featured in an article regarding her family donating land to make a historical park. Her business was rated the #1 U-Haul dealer in the State of Texas and #3 U-Haul dealer in the U.S. She and her sister owe their success to their grandfather and all that he worked so hard to obtain and it is their honor to show respect to his efforts. She was born November 7, 1961 and attended the University of Texas at Arlington and Texas Wesleyan University. In her spare time she enjoys water sports, rodeo and hunting. About Strathmore’s Who’s Who Worldwide Strathmore’s Who’s Who Worldwide highlights the professional lives of individuals from every significant field or industry including business, medicine, law, education, art, government and entertainment. Strathmore’s Who’s Who Worldwide is both an online and hard cover publication where we provide our members’ current and pertinent business information. It is also a biographical information source for thousands of researchers, journalists, librarians and executive search firms throughout the world. Our goal is to ensure that our members receive all of the networking, exposure and recognition capabilities to potentially increase their business.

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