Have You Read The January Issue of Mini-Storage Messenger?

MSM0115 DigCoverThe January 2015 issue of Messenger is available for preview!

Topics in this edition include:

  • Industry Forecast 2015
  • Effectively Raising Rental Rates
  • Ancillary Product Sales: Adding to the Bottom Line
  • Self-Storage Development Update


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The Q1 2014 Issue of Self-Storage Now Is Available!

1Q15 SSN Cover

Have you read the New 2014 Q1 Edition of Self-Storage Now?


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MiniCo Publishing Welcomes James Appleton as New Advertising Sales Executive


2015 MSM New LogoMiniCo Publishing has announced the addition of James Appleton as its Advertising Sales Executive. Mr. Appleton will be responsible for advertising sales for MiniCo’s full range of periodicals for the self-storage industry including the company’s flagship publication, “Mini-Storage Messenger,” as well as the “Self-Storage Almanac,” “Self-Storage Expense Guidebook,” “Self-Storage Canada,” “Self-Storage Now!,” “Self-Storage Buyer’s Guide,” and others. He also will coordinate sales of sponsored webinars and other specialty information products for the self-storage industry.

Mr. Appleton’s introduction to the self-storage industry came in 2007 when he began working for The Rudel Company, which is owned by Chris Rudel, a longtime self-storage industry professional and facility owner. He is active in the Arizona Self Storage Association serving as a board member and current chair of the communications and technology committees. He also operates his own website design company, Barking Tuna Web Design, and develops websites and online marketing for self-storage companies.

Mr. Appleton says, “I am excited to join a team held in such high regard in the industry. Everyone has been giving me positive feedback about their experience with MiniCo Publishing, and it just validates that I’ve landed where I need to be. I look forward to connecting with everyone and seeing how MiniCo’s various publications can further their business needs.”

About MiniCo Publishing
MiniCo Publishing is a leading publisher of trade periodicals and information resources for the self-storage industry. The company’s flagship publication is “Mini-Storage Messenger,” the leading monthly trade magazine covering the global self-storage industry. Other publications include the “Self Storage Almanac,” “Self-Storage Canada,” “Self Storage Now!,” and the “Self Storage Buyer’s Guide.” MiniCo Publishing is a division of MiniCo Insurance Agency, LLC, a member of the Aran Insurance Services Group.

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DBCI Assigns Dedicated Project Manager



Douglasville, GA – In acticipation of continued growth in the self-storage market segment, rollup door manufacturer DBCI has announced a new project manager position that will oversee all active self-storage projects.  The role will report to the inside sales & estimating manager and will be responsible for managing the each project to completion.


Eight year DBCI veteran Mark Rupert has accepted the new position and will assume duties immediately. Rupert has spent the previous two years in DBCI’s estimating department.


“I like to call this proactive customer service,” says DBCI inside sales & marketing manager Bray Allen, “As self-storage continues to grow, it means more customers will depend on superior service and efficiency. We have seen companies take steady growth for granted and lose sight of service. We refuse to let that happen at DBCI.”


Allen goes on to laud the newly-appointed Rupert, “Mark is an ideal fit. He has a superb understanding of what goes into self-storage projects and is great at managing multiple responsibilities.  His role will provide an unprecedented focus to current projects which, in turn, improves the efficiency and responsiveness of our estimating department.”


DBCI is a leading designer and manufacturer of self-storage  roll-up doors and solutions.  Headquartered in Douglasville, DBCI also operates production facilities in Houston, TX and Chandler, AZ.


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SmartStop Pickering Facility #1 SmartStop Self Storage’s (SmartStop®) fourth self storage facility in Canada opened for rent today in Pickering, Ont., with the completion of the first phase of this redevelopment project, which includes 483 units. The second, or last phase which will include 404 units, is scheduled to be completed by December 2015.


“We are extremely excited to offer these new self storage units to the local community,” said H. Michael Schwartz, SmartStop’s chairman and CEO. “Once completed, we will be offering a total of 887 climate controlled units and more than 3,000 square feet of executive office space with a convenient highway location.”


36304_SmartStopOnce fully completed, the property at 600 Granite Court will have been converted from a 43,450 gross square-foot industrial building to a 91,000 net rentable square-foot self storage facility. The four-acre property is near Whites Road, which is a main access point to Highway 401 (MacDonald-Cartier Freeway). The highway has 18 lanes of traffic in places, not including on/off ramps with an average traffic count of 500,000 vehicles per day.


In addition to the Pickering facility, SmartStop’s Canadian portfolio includes the following:

  • 3136 Mavis Road in Mississauga, Ont. (815 units; first redevelopment project)


  • 8 Brewster Rd, Brampton, Ont. L6T 5B7, (930 units; first ground-up development project, which opened in July 2013)


  • 4548 Dufferin Street in Toronto (1,060 units; first Canadian acquisition in November 2010)

About SmartStop Self Storage, Inc. (formerly Strategic Storage Trust Inc.)


SmartStop Self Storage, Inc. (SmartStop®) is a fully integrated, self-administered and self-managed self storage company, owning and/or operating 136 self storage properties in 17 states and Canada. SmartStop® is a diversified real estate company that focuses on acquisition, advisory, asset management and property management services for self storage properties.  SmartStop® is the sponsor of Strategic Storage Trust II, a public non-traded REIT that focuses on stabilized self storage properties, and Strategic Storage Growth Trust, Inc., a private REIT that focuses on growth-oriented self storage properties. SmartStop® facilities offer affordable, accessible and secure storage units for residential and commercial customers. In addition, SmartStop® offers secure interior and exterior storage units as well as outside storage areas for vehicles, RVs and boats. SmartStop® was recently ranked the seventh largest owner/operator in the United States by Mini-Storage Messenger Magazine.

To view SmartStop®’s self storage locations or to find self storage solutions at a nearby storage facility, visit https://SmartStopSelfStorage.com.



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Subscribe to Self-Storage Canada Today!

canada-subscriptionSelf-Storage Canada is now available by subscription to non-members of the Canadian Self Storage Association!

Self-Storage Canada is a quarterly publication focused on the growing self-storage market in Canada. Issues are published in February, May, August and November. Self-Storage Canada is the official publication of the Canadian Self-Storage Association.

Digital edition subscriptions available for 1 year.

Please Click HERE to Subscribe

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SiteLink Receives PCI DSS Level 1 Security Certification

Sitelink_Logo_Taglin 600px (1)


SiteLink, the global industry leader in self-storage management software, announces another security compliance achievement by receiving the PCI DSS Level 1 Service Provider Certificate of Compliance.

The Payment Card Industry (PCI) Data Security Standard (DSS) is an information security standard defined by the Payment Card Industry Security Standards Council. These standards cover all aspects of cardholder data in a system and include card data entry, processing and secure payment applications. Large companies such as Amazon.com pass the PCI DSS Level 1 Certification which stands out as the highest level of certification in the payment card industry. Leading brands such as American Express, Discover, MasterCard and Visa have incorporated PCI-DSS as the technical requirements for their data security compliance programs.

SiteLink“This level of certification represents a major commitment and investment by SiteLink,” said Markus Hecker, SiteLink’s Chief Operating Officer. “We manage our customers’ data in accordance with the highest security standards.”

This achievement follows the recent launch of SiteLink Merchant Services™which allows direct payment processing for SiteLink users without a third-party vendor and provides added liability protection and security.

Following the breaches in 2014, self-storage owners should ask their management software provider for their security level certificate and their process of safeguarding data. Owners should consider PCI certified software, not just PCI compliant software. Software companies can claim PCI compliance without undergoing third party audits under the PCI Council jurisdiction. To protect their interest, owners should check their software provider’s actual PCI Certificate validating audit completion and proper network security standards.

SiteLink’s PCI DSS Level 1 Certification is a critical component of its comprehensive and transparent leadership effort to protect businesses. “We have always held security certifications as a priority to demonstrate how we keep customers’ best interests above all else,” said Luke Lenzen, SiteLink’s Chief Technology Officer. “Undergoing this type of certification is not a small feat. Data encryption and quarterly penetration testing are focal points of our security strategy.”

The PCI DSS Level 1 Certification brings peace of mind to owners with the understanding that external auditors have certified the SiteLink suite of software products after the most stringent security audit.

SiteLink’s PCI DSS Certificate of Compliance can be obtained here.

About SiteLink
Founded in Raleigh, North Carolina in 1996, SiteLink is the most prominent smart management software in the self-storage industry with more than 11,000 stores worldwide. Feature-rich software, quality service, regular updates and user-friendly design make SiteLink Web EditionTM a highly scalable, easy to deploy favorite of single and multi-store owners including 70 of the top 100 operators. At no additional charge, SiteLink integrates with more than 30 technology partners’ services including kiosks, mobile devices, websites, insurance, call centers and other platforms. Powerful, built-in features like SiteLink Merchant Services™ deliver payment processing without a third party provider. Another industry-first service, SiteLink eSign™, offers electronic signature, online rentals and lease archival. Profit potential from revenue management, built-in CRM, email and text messaging remains unsurpassed.

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Seagrove Beach Self StorageMarcus & Millichap (NYSE: MMI), a leading commercial real estate investment services firm with offices throughout the United States and Canada, today announced the sale of Seagrove Beach Self Storage, a self-storage facility in Santa Rosa Beach, Fla. featuring 577 climate-controlled storage units. The $10,000,000 sales price equates to $153 per square foot, which sets a new record for self-storage facilities of this size sold in the Florida Panhandle so far this year.

Michael Mele, senior vice president investments in Marcus & Millichap’s Tampa office, and Stacey Gorman, senior associate in the firm’s Atlanta office, represented the seller, an Atlanta-based family trust, and the buyer, a private operator based in South Florida.

“Seagrove Beach Self Storage is an extremely high-quality asset with historically high occupancy rates,” says Mele. “It will make a great addition to the new owner’s portfolio.”

“The acquisition gives the purchaser significant market share with very limited competition,” adds Gorman. “Restrictive building regulations combined with the high cost of land in Santa Rosa severely limit any new competitors from entering the market.”

Built in 2006, the 65,540-square-foot facility is located at 4297 East County Highway 30A— also known as Scenic 30A—in Santa Rosa Beach, Fla. The property serves the 16 beach communities of South Walton, all of which are located along a 26-mile stretch of Northwest Florida’s famed Emerald Coast. Each community features a tranquil setting enforced by strict zoning requirements, luxury beach houses, upscale restaurants and art galleries. In 1998, The Truman Show starring Jim Carrey was filmed in the Seaside beach community.

Seagrove Beach Self Storage features one three-story building, a manager’s leasing office, electronic gate access, computerized security, commercial and residential spaces, freight elevators and a sprinkler system.


About Marcus & Millichap (NYSE: MMI)

With over 1,300 investment professionals located throughout the United States and Canada, Marcus & Millichap is a leading specialist in commercial real estate investment sales, financing, research and advisory services. Founded in 1971, the firm closed over 6,600 transactions in 2013 with a value of approximately $24 billion. The company has perfected a powerful system for marketing properties that combines investment specialization, local market expertise, the industry’s most comprehensive research, state-of-the-art technology, and relationships with the largest pool of qualified investors. To learn more, please visit: www.MarcusMillichap.com

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Only 9 Days Left to Pre-Order the 2015 Almanac and Save!


ALM 15 Cover


2015 Self-Storage Almanac
$199.95 Print/Digital Combo
$129.95 Digital Edition
$159.95 Print Edition

The prices shown above reflect a 15% discount valid for all orders placed by December 31, 2014. 

Regular pricing goes into effect on January 1, 2015. (Regular pricing: digital only $149.95, print only $174.95, print/digital combo $229.95.)


The 2015 Self-Storage Almanac features data including customer base, economics and demographics, management, quarterly occupancy and rental rates, a well as other benchmarking statistics and data.

Topics Includes:

  • Customer Base
  • Rental Rates
  • Occupancy
  • Management
  • Valuation
  • Financing
  • Supply & Demand Analysis
  • And Much More!
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MiniCC Storage (self-storage) Shanghai Offers Tips For Renters

MiniCC_Storage_signature_02MiniCC Storage (self-storage) Shanghai is the largest and most experienced self-storage provider in Shanghai (www.minicc.com). After 5 years in China (and 15 years in Europe – we operate 37 facilities in Europe www.myplace.de) we have gained a lot of experience in the local market and try to provide the best service in the Shanghai. MiniCC is here for the long term expanding with multiple facilities.

Pudong FacilityMiniCC self-storage Shanghai owns and operates multiple storage facilities in Shanghai. We offer storage units in a various sizes ranging from 1m³ lockers to 50m² (2.6m high) storage units. For businesses, self-storage is an alternative to owning or leasing expensive space; self-storage helps to free up the work space and focus on the core business.

Our tip to anyone renting self-storage in China:

  • Choose a provider who owns the property not a provider who rents the property. Rental providers in Shanghai have closed down causing losses to clients who pre-paid rental and also left costumer belongings unattended once shut. Our advice: do not risk it. Choose an owner of property and not a renter if you want security and stability.
  • Some providers convert areas which are not warehouse authorized into storage and operate it with the risk of being shut down. Basements for example in China do not have a property deed therefore using those as storage is illegal as they are common areas owned by all landlords. This is a grey area. Our advice: do not risk it! Choose a big provider vs. small one, and one were property usage is warehousing.
  • Website/Reality Check: Go and visit before you choose your storage provider – especially in places where there are no market standards yet it is extremely important to visit the place you want to store – Websites and Reality differences are huge and in some cases you will be surprised. Our advice: do not risk it: visit a couple of providers and make your choice on what you see in on your visit and not on what you hear and see on a website.

Puxi Facility 1We hope that those simple tips about self-storage in China make it easier for people to identify the right choice for them.

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