Marketing

With each passing year, more and more self-storage facilities are making the leap and integrating technology into their self-storage business plan to streamline operations and enhance site and unit security. There’s no doubt that technology is the way of the future for self-storage. Like a magnet, customers are attracted to...

Marketing your facility an important aspect to success, but it’s also one that baffles many facility owners. There are many reasons many owners don’t put together a comprehensive marketing plan. One of the reasons may be the false belief they can’t compete with the “big boys,” or REITs.  While industry...

Large or small, brand new or older properties, we are all in need of a constant stream of inquiries to grow or maintain occupancy and keep rates as high as possible. Community events and grassroots marketing in your neighborhood can do just that while lowering your Cost Per Lease (CPL)....

There’s a saying that “nothing is free.” In these trying times, self-storage owners are trying to find ways to save money. While there are certain things owners/operators shouldn’t cut corners on, there are a few tricks that can get you free and low-cost marketing.  The most effective marketing is your...